Current:Home > reviewsRekubit Exchange:The economics of the influencer industry, and its pitfalls -GrowthProspect
Rekubit Exchange:The economics of the influencer industry, and its pitfalls
Charles Langston View
Date:2025-04-07 11:46:00
When you were little,Rekubit Exchange what did you want to be when you grew up? An astronaut, a doctor or maybe a famous athlete? Today one of the most popular responses to that question is influencer – content creators who grow their following on Tik Tok, Instagram and YouTube and monetize that content to make it their full-time job.
In a lot of ways influencing can seem like the dream job - the filters, the followers, the free stuff. But on the internet, rarely is anything as it appears. From hate comments and sneaky contracts to prejudice and discrimination, influencers face a number of hurdles in their chosen careers.
This week we're bringing you two stories from our daily show The Indicator on the promise and perils of the multi-billion dollar influencer industry.
This episode was produced by Corey Bridges and Janet Woojeong Lee. It was engineered by Robert Rodriguez and Katherine Silva. It was fact-checked by Sierra Juarez and Dylan Sloan. Emily Kinslow was the podcast coordinator for this series. Viet Le is The Indicator's senior producer. Kate Concannon edits the show. Our acting executive producer is Jess Jiang.
Help support Planet Money and get bonus episodes by subscribing to Planet Money+ in Apple Podcasts or at plus.npr.org/planetmoney.
Always free at these links: Apple Podcasts, Spotify, Google Podcasts, NPR One or anywhere you get podcasts.
Find more Planet Money: Twitter / Facebook / Instagram / TikTok / Our weekly Newsletter.
Music: "Super-Fi," "Slick City Chic," and "Floating."
veryGood! (488)
Related
- Tree trimmer dead after getting caught in wood chipper at Florida town hall
- Shark suspected of biting 11-year-old girl at surf spot on Oahu, Hawaii beach, reports say
- Shark suspected of biting 11-year-old girl at surf spot on Oahu, Hawaii beach, reports say
- France enshrines women's constitutional right to an abortion in a global first
- Federal court filings allege official committed perjury in lawsuit tied to Louisiana grain terminal
- Cheesemaker pleads guilty in connection to a listeria outbreak that killed 2, sickened 8
- Former baseball star Garvey faces Democratic Rep. Schiff, and long odds, for California Senate seat
- Drake Bell to discuss alleged sexual abuse while on Nickelodeon, new docuseries says
- Travis Hunter, the 2
- NFL franchise tag deadline tracker: Recapping teams' plans leading into 2024 free agency
Ranking
- New Mexico governor seeks funding to recycle fracking water, expand preschool, treat mental health
- New York will send National Guard to subways after a string of violent crimes
- Latest Payton NFL award winner's charity continues recent pattern of mismanagement
- Trump-backed Mark Robinson wins North Carolina GOP primary for governor, CBS News projects
- New Zealand official reverses visa refusal for US conservative influencer Candace Owens
- In Florida, Skyrocketing Insurance Rates Test Resolve of Homeowners in Risky Areas
- New York will send National Guard to subways after a string of violent crimes
- Lindsay Lohan and Husband Bader Shammas’ Rare Date Night Is Better Than Oreos and Peanut Butter
Recommendation
DeepSeek: Did a little known Chinese startup cause a 'Sputnik moment' for AI?
Evers signs bill authorizing new UW building, dorms that were part of deal with GOP
Busta Rhymes cancels all 2024 Blockbusta tour dates a week before kickoff
USPS will stop accepting orders for free COVID tests on March 8
Average rate on 30
Haley’s exit from the GOP race pushes off — again — the day Americans could elect a woman president
Gas chemicals investigated as cause of fire and explosions at suburban Detroit building
How an Oregon tween's frantic text led to man being accused of drugging girls at sleepover